Royal Agrifirm Group unites specialist animal nutrition expertise under Nuscience brand
Apeldoorn, the Netherlands · 3 November 2026
Royal Agrifirm Group is bringing its specialist animal nutrition expertise together under one global brand, Nuscience. For customers, this creates a clearer and more connected offering, making it easier to access the expertise and solutions relevant to their specific nutritional challenges. Nuscience combines a broad range of premixes, concentrates, farm minerals, young animal feeds, specialty feed ingredients and protein ingredients with tools and services.
Helping customers make the right call
Nuscience works alongside animal nutrition professionals to understand complex nutritional challenges, identify an approach that fits their specific situation and translate it into action. By combining specialist expertise, science and practical experience with relevant products, tools and services, Nuscience supports better-informed nutritional decisions that align with customers’ objectives and operational reality.
This customer-focused approach is at the heart of Helping you make the right call: enabling animal nutrition professionals to make informed nutritional decisions and turn them into results that work in practice.
“One global Nuscience brand gives us a clear and consistent way to bring our expertise and portfolio together for customers across markets. At the same time, we remain focused on what matters most: understanding each customer’s specific situation and helping identify an approach that best fits their needs.”
Bas van DrielGroup Director NuscienceOne global direction. A phased regional rollout
The transition to one global Nuscience brand, positioning and portfolio framework starts in EMEA, with other regions following in phases. Until then, current regional brands remain in place.
As part of the EMEA rollout, Agrimprove and Earlyfeed are being incorporated into the Nuscience portfolio, with their established products and specialist expertise. Hamlet Protein will connect its specialist protein expertise and solutions more closely with the broader Nuscience offering.